In this section, I’ll continue to add useful online student recruitment resources specifically for education marketers. Each comes with a short description of what the resource is useful for and where it fits into the online recruitment process.

Do you know of a tool or service that is particularly useful for you? Do you feel your tool or service ought to be featured? Feel free to drop me a note and I’ll add it to this section.

Online student recruitment process

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Asia Careers Group

For prospective students, career prospects will always play a major role in their decision of what programme to pursue, and at which University.


SEMRush is my tool of choice for keyword research and checking out advertising campaigns from similar (“competing”) institutions.